Bob’s experience extends to the PGA TOUR, USTA, PBR, U.S. Olympics, NASCAR, UFC, and sports-related non-profits among others. Bob is the bestselling author of The Power of WHO! and 2 Chairs. He is a frequent speaker at universities, corporations, conventions, conferences, and workshops. He headlined the Texas Conference for Women as well as the Sports Business Journal Motorsports Marketing Forum, and has spoken at AIG, Exxon-Mobile, Nike, Advocare, Cessna, MSG Sports, La Madeleine, Sabre, Learfield, and dozens of other major corporations. He has appeared on The Today Show, Fox Business Network, Canada’s Business News Network, ABC Good Morning Texas, Fox Good Day, CBN News, and has appeared on CNBC as an expert on intercollegiate athletics.
Bob’s leadership also extends into the community. He is currently on the Advisory Board of Directors for the Positive Coaching Alliance, the College Football Assistance Fund, and the Cox School of Business at SMU, his alma mater. He is a former Chairman of the Doak Walker National Running Back Award, and a former Board of Director of the two-time American League Champions Texas Rangers. Bob and his wife, Cheryl, have been married over three decades and have three grown daughters and four grandchildren.
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