[smart_track_player url=”http://traffic.libsyn.com/pathwaystosuccess/Bob_Burg_Final.mp3″ title=”125: Five Secrets of Genuine Influence – Bob Burg – Co-Author, The Go-Giver Influencer” ]

This episode is brought to you by Focusrite, the Interface Company who makes interfaces for recording podcasts, music, or any audio. If you are a new podcaster looking to start a show, or an experienced podcaster looking to level up your audio quality, I highly recommend you check them out! https://focusrite.com/

In their bestselling business parable, The Go-Giver and then their follow-up, The Go-Giver Leader, Bob Burg and John David Mann challenged the conventional wisdom about success. Now they’re back with a new and equally compelling story about the power of genuine influence, in business and beyond.

The Go-Giver Influencer: A Little Story about a Most Persuasive Idea tackles the paradox of achieving what you want by focusing on the other person’s interests. No, not in a way that is self-sacrificial but rather in such a way that all parties benefit greatly. This results in both immediate and long-term success.

Bob Burg speaks all over the world on topics related to The Go-Giver, as well as what he calls, Ultimate Influence™. While his total book sales number well over a million copies, his and Mann’s original book has itself sold over 700,000 copies and has spurred an international movement.

Their new book, however, The Go-Giver Influencer, might just be their most important book of all.
On this episode, we discuss the 5 Secrets of Genuine Influence.

Website | Facebook | Linkedin | Twitter

Leave a Reply

Your email address will not be published. Required fields are marked *